GVSU PRSSA Diversity Initiative

In a multicultural and constantly-connected society, diversity within the public relations industry becomes increasingly important. In an effort to create a more diverse and inclusive environment, my student organization, GV PRSSA, launched a diversity initiative.     Alongside the VP of Chapter Development, I assisted in launching this initiative by creating the survey, statistical report, […]

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Spring Lake Township Communication Audit & Plan

Making inactive citizens active Nestled in West Michigan where “nature smiles for seven miles,” Spring Lake Township is facing a communications issue in local government. Based on feedback, conversations, and town meeting attendance, Gordon Gallagher (Spring Lake Township Manager) notices that younger citizens are not as active in local government as older citizens. Mr. Gallagher presented […]

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Peace Corps LGBT Campaign

This is a summary of my LGBT Peace Corps campaign, created in April 2017. I presented my findings and recommendations to Carissa Patrone, GVSU’s Peace Corps Recruitment Officer. Background & Objective It is commonly criticized that the United States volunteer abroad base is a monolithic group that does not adequately reflect the diversity of the […]

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Sunset Wellness Clinic Press Release

This press release was pitched to Grand Rapids media outlets and lead to an article published by the Grand Rapids Business Journal. (Written for COM 616).   NEW RETIREMENT COMMUNITY WELLNESS CLINIC GIVES RESIDENTS’ A SHOT OF INDEPENDENCE JENISON, Mich. – October 18, 2017 – Sunset Retirement Communities & Services today announced the opening of a […]

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Those Who Protect Us Press Release

(This press release led to an article published by the Grand Valley Lanthorn on 2/19/17) GVSU event educates local at-risk youth FOR IMMEDIATE RELEASE   GRAND RAPIDS, MICH. ― Those Who Protect Us, an event named Program of the Year and Most Educational Program by GVSU’s Office of Student Life in 2016, will take place […]

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Pals Student Mentors Press Release

(This press release lead to an article published by Grand Valley Lanthorn on 1/29/17) Student Mentors Make an Impact during National Mentoring Month FOR IMMEDIATE RELEASE ALLENDALE, MI—January marks National Mentoring Month, and a GVSU student organization helps bring quality student mentoring to disadvantaged youth in the Grand Rapids area. GVSU Pals Student Mentors is a […]

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